Clairol Bold & Bright Permanent Hair Dye, R6 Intense Cherry Hair Color, Pack of 1

Absolutely stunning color! I've been dyeing my hair for 18 years, and honestly, this is the best hair dye I've ever used. The color is vibrant, fully saturates every strand, and truly stands out.Application is super easy, and the color adheres beautifully it lasts for months without fading. I also love the conditioner it comes with and the bonus touch-up color packet such a thoughtful and brilliant addition!I highly recommend this brand and color. It exceeded my expectations, and I’ll definitely be buying it from now on.

I love the color I bought it for my daughter. She’s into this kind of color so it looks actually it turned out to be a little bit more pink, hot pink rather dark, hot pink or a purpleish pink, and it fades out very quickly.

Beautiful color and easy to use. The smell isn't over whelming either. Shows up real nice on my already purple hair. Blended well and has a nice shine.

Good color, it didn’t cover all my grays and didn’t last as much as the preference for great covering

This is great hair dye like from the 80s when it stained everything including my forehead. But I love it because the forehead will come off in a day but the color on the hair will last for weeks. And to boot they give you a color booster that will last even longer. So glad they brought real hair dye back.

Amazing! So easy to use, the color is very punchy (I got chocolate), covered all my grays.

I love this hair dye color brand. Doesn't bleed or make a mess like other brands I've tried. But everyone is different. I have thick curly hair.

I gave it four stars as it was intense and volatile to use. If it gets on your ear, etc, it immediately turns it bright red. I'm used to calmer coloring experiences lol. It processed FAST. I left it on about 12 minutes.