✨ Glow Matte, Stay Confident – Your Skin’s New Best Friend
BLENDABLE BUILDABLE - Effortlessly blend with fingertips, brush, or sponge for your perfect finish
INCLUSIVE SHADE RANGE - Over 30 shades to match your unique skin tone perfectly
FLAWLESS MEDIUM COVERAGE - Achieve a natural, seamless look without the cakey feel
PORE REFINING MICRO POWDERS - Blurs pores and smooths skin texture for a polished appearance
TAILORED FOR NORMAL TO OILY SKIN - Specifically designed to mattify and control shine all day
Maybelline Fit Me Foundation in 097 Natural Porcelain offers a lightweight, medium coverage formula enriched with flexible micro-powders that mattify and blur pores. Designed for normal to oily skin, it delivers a natural, poreless finish without drying or cakiness. Available in over 30 shades, this 30ml liquid foundation blends effortlessly for a flawless, all-day wear.
Specifications
Manufacturer
L'Oréal
Package dimensions
13.1 x 11.5 x 2.9 centimetres
Package Weight
0.04 Kilograms
Item dimensions L x W x H
46 x 30 x 116 millimetres
Item weight
42 Grams
Brand
Maybelline
Colour
097 Natural Porcelain
Format
Liquid
Volume
1 Millilitres
Skin type
Non-greasy
Special features
Natural, hypoallergenic
Speciality
natural
Item model number
3600531549374
Product Dimensions
4.6 x 3 x 11.6 cm; 42 g
ASIN
B07KGSTFFV
Have a Question? See What Others Asked
i didn't get what i ordered
Which shade is the best for a light yellow undertone?
is this ok for mature skin
if I am NW50 in mac foundation what colour should I get??
Reviews
4.5
All from verified purchases
S**️
Lightweight, Affordable, and Great for Everyday Use
I highly recommend the Maybelline Fit Me Foundation in Shade 105 Natural Ivory! It offers a perfect balance of medium coverage with a matte and poreless finish, making it great for normal to oily skin types. The foundation is incredibly lightweight and easy to apply, providing a natural, flawless look without feeling heavy on the skin. The best part is that it blends seamlessly, offering a smooth, even finish that doesn’t cake or settle into fine lines.The foundation is also fragrance-free, which I love, as many products with added scents can irritate sensitive skin. I was pleasantly surprised to see that it matched my skin tone perfectly, giving me a fresh and natural appearance. Since I have slightly dry skin, I made sure to moisturize beforehand, and it worked great for me. It didn’t emphasize dry patches and stayed in place throughout the day.For the price, it’s worth it, and I’ll be using it for my daily routine. Overall, an affordable and reliable foundation that works well for a variety of skin types!
S**N
good coverage
perfect foundation and matches my shade amazingly!
M**M
Great everyday foundation.
Ran out my current foundation which was the same shade. I find it hard to get my shade in store because its mostly out of stock. I ordered it and got it quickly with prime. This is a very good everyday makeup and I like it because it doesn't make me breakout or feel like I have oily skin at the end of the day (I have very oily skin). It's also known to be good for people who have problems with oily skin. Try it I guess and see if it works and its not a bad price for a foundation. I have a better foundation for special events but this one does great for everyday!
V**R
Trusted branded foundation
I have been using maybelline foundation and in particular this colour and another for at least 7 years and it's definitely worth it. It can go up and down in price by a couple of quid so worth it even more on special and it does seem to last a while. Love the matte finish ..never seems to look cakey and it goes on well and it realjy last all day and I never come out in spots or anything. I dont even use a powder on it either and I get compliments on my skin. I wouldn't wear any other brand.
A**R
Astonishing quality for the price
My new go-to foundation for daily use. This is easily one of the most blendable and buildable foundations I've tried. I would say it provides up to moderate coverage. Applied with a cosmetic sponge over a mattifying moisturiser/primer, it gives a flawless, soft-focus and long-lasting matte finish. The online colour swatches were accurate enough for me to select the correct colour on my first try.The only downside to this product is that it's not transfer-proof. However, this is a minor gripe in the grand scheme of things, and certainly hasn't prevented me from making a repeat purchase. For the price, this is an excellent daily foundation - a real gem of a find!
S**N
its ok
its an ok foundation but i found it very yellow
S**Q
As described
A gift for a friend. Item as described, arrived on time at a good price. Would recommend
H**S
Brilliant
I have used this for years and was a little skeptical that it might not be genuine from Amazon but I am 100% sure that it is! As always the shade is a perfect match and the finish and longevity is lovely despite my combination skin. It arrived well packaged in a tamper proof seal and I’m very happy with my purchase, it was good value. I also weighed it and it weighed 42g so I pressume the tube weighs 12g.
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Anjali K.
The product quality is outstanding. Exactly what I needed for my work.
1 month ago
Abdullah B.
Great price for an authentic product. Fast international shipping too!
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It offers a perfect balance of medium coverage with a matte and poreless finish, making it great for normal to oily skin types. The foundation is incredibly lightweight and easy to apply, providing a natural, flawless look without feeling heavy on the skin. The best part is that it blends seamlessly, offering a smooth, even finish that doesn’t cake or settle into fine lines.The foundation is also fragrance-free, which I love, as many products with added scents can irritate sensitive skin. I was pleasantly surprised to see that it matched my skin tone perfectly, giving me a fresh and natural appearance. Since I have slightly dry skin, I made sure to moisturize beforehand, and it worked great for me. It didn’t emphasize dry patches and stayed in place throughout the day.For the price, it’s worth it, and I’ll be using it for my daily routine. Overall, an affordable and reliable foundation that works well for a variety of skin types!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"S***N"},"datePublished":"14 April 2025","name":"good coverage","reviewBody":"perfect foundation and matches my shade amazingly!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"M***M"},"datePublished":"10 August 2017","name":"Great everyday foundation.","reviewBody":"Ran out my current foundation which was the same shade. I find it hard to get my shade in store because its mostly out of stock. I ordered it and got it quickly with prime. This is a very good everyday makeup and I like it because it doesn't make me breakout or feel like I have oily skin at the end of the day (I have very oily skin). It's also known to be good for people who have problems with oily skin. Try it I guess and see if it works and its not a bad price for a foundation. I have a better foundation for special events but this one does great for everyday!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"V***R"},"datePublished":"22 February 2025","name":"Trusted branded foundation","reviewBody":"I have been using maybelline foundation and in particular this colour and another for at least 7 years and it's definitely worth it. It can go up and down in price by a couple of quid so worth it even more on special and it does seem to last a while. Love the matte finish ..never seems to look cakey and it goes on well and it realjy last all day and I never come out in spots or anything. I dont even use a powder on it either and I get compliments on my skin. I wouldn't wear any other brand."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***R"},"datePublished":"1 June 2024","name":"Astonishing quality for the price","reviewBody":"My new go-to foundation for daily use. This is easily one of the most blendable and buildable foundations I've tried. I would say it provides up to moderate coverage. Applied with a cosmetic sponge over a mattifying moisturiser/primer, it gives a flawless, soft-focus and long-lasting matte finish. The online colour swatches were accurate enough for me to select the correct colour on my first try.The only downside to this product is that it's not transfer-proof. However, this is a minor gripe in the grand scheme of things, and certainly hasn't prevented me from making a repeat purchase. For the price, this is an excellent daily foundation - a real gem of a find!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"3.0"},"author":{"@type":"Person","name":"S***N"},"datePublished":"13 November 2024","name":"its ok","reviewBody":"its an ok foundation but i found it very yellow"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"S***Q"},"datePublished":"11 April 2025","name":"As described","reviewBody":"A gift for a friend. Item as described, arrived on time at a good price. Would recommend"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"H***S"},"datePublished":"20 January 2025","name":"Brilliant","reviewBody":"I have used this for years and was a little skeptical that it might not be genuine from Amazon but I am 100% sure that it is! As always the shade is a perfect match and the finish and longevity is lovely despite my combination skin. It arrived well packaged in a tamper proof seal and I’m very happy with my purchase, it was good value. I also weighed it and it weighed 42g so I pressume the tube weighs 12g."}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.625,"bestRating":5,"ratingCount":8}},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"i didn't get what i ordered","acceptedAnswer":{"@type":"Answer","text":"Get in touch with Amazon assist who will help"}},{"@type":"Question","name":"Which shade is the best for a light yellow undertone?","acceptedAnswer":{"@type":"Answer","text":"Please go in a store and check the free sample shades if you not sure it ask for help from an assistant in store. You should not buy make up online with out knowing your shade you will waste your money."}},{"@type":"Question","name":"is this ok for mature skin","acceptedAnswer":{"@type":"Answer","text":"I have only skin and like this foundation. I am 47 but if I had dry skin I probably wouldn't nt use"}},{"@type":"Question","name":"if I am NW50 in mac foundation what colour should I get??","acceptedAnswer":{"@type":"Answer","text":"360 Mocha in the dewy smooth finish, I bought the 360 in the matte poreless finish but it was too light and made me look ashy. They have some new deeper shades in the matte poreless but I have not tried them yet I swatched the 370-372 and those looked pretty good. Hope this helps."}}]}]}